Bott Ltd, manufacturer and supplier of in-vehicle equipment and workplace systems, has recently invested in a new truck complete with distinctive new livery.
The truck, a Mercedes Axor 18 ton 4.2 rigid, replaces one of the oldest trucks in the Bott fleet, and promises improved fuel economy coupled to lower emissions. The new truck features a distinctive new livery design which showcases Bott vario in-vehicle equipment and van racking; The curtain design features a cutaway van, showing what can be achieved with a Bott conversion.
Ben Rotheray, Product Marketing Manager at Bott Ltd, said, “Our trucks cross the country every week to deliver Bott products to our customers, and are seen by thousands of people. What better way to showcase products and solutions than to use our own mobile advertising platform? We hope van drivers will see the new livery and appreciate how much can be done with a professional van racking and workplace storage solutions from Bott.”
To create the livery design, Bott used sophisticated Computer Generated Imagery (CGI) technology. The same technology was used to create a 3D online interactive tour of the Bott vario in-vehicle equipment and van racking range. To learn more and to experience the tool visit our vario range.
Bott plans to retrofit other new curtain designs onto all of its trailers throughout 2014. Keep your eyes peeled to spot them on the road!